![]() ![]() The company had $324 billion in end-of-period account values as of June 30, 2021. ![]() Headquartered in Radnor, Pennsylvania, Lincoln Financial Group is the marketing name for Lincoln National Corporation (NYSE:LNC) and its affiliates. Today, more than 17 million customers trust our retirement, insurance and wealth protection expertise to help address their lifestyle, savings and income goals, and guard against long-term care expenses. Lincoln Financial Group provides advice and solutions that help people take charge of their financial lives with confidence and optimism. 1 provider of third-party brokerage services to banks and credit unions (2020-2021 Kehrer Bielan Research & Consulting Annual TPM Report) Fortune 500 as of June 2021 1 Independent Broker-Dealer in the U.S (Based on total revenues, Financial Planning magazine June 1996-2020) No. *Top RIA custodian (Cerulli Associates, 2019 U.S. Simply put, we take care of our advisors, so they can take care of their clients. And they have the freedom to manage their client relationships, because they know their clients best. At LPL, independence means that advisors have the freedom they deserve to choose the business model, services, and technology resources that allow them to run their perfect practice. We are steadfast in our commitment to the advisor-centered model and the belief that Americans deserve access to objective guidance from a financial advisor. Today, LPL is a leader* in the markets we serve, supporting more than 19,000 financial advisors, 800 institution-based investment programs and 450 independent RIA firms nationwide. ![]() LPL Financial (Nasdaq: LPLA) was founded on the principle that the firm should work for the advisor, and not the other way around. “By joining a group employer plan, business owners can have the benefits of reduced administrative responsibilities combined with a customized plan for their workforce, so that they can help their employees achieve the retirement they envision.” “As more Americans rely on their employer-sponsored retirement plan savings to support them through retirement, it’s increasingly important for small business owners to offer these critical savings vehicles to their workforce,” said Ralph Ferraro, senior vice president, Retirement Plan Products and Solutions, Lincoln Financial Group. LPL is committed to delivering retirement plan resources that can help advisors grow their business by serving the unique needs of their clients.” “We believe providing American workers access to employer-sponsored plans is imperative to retirement readiness. Meanwhile, investors have assumed greater responsibility for their personal retirement outcomes,” said Rob Pettman, LPL executive vice president, Wealth Management Solutions. “Small businesses cite cost and complexity as the most common barriers to offering a retirement plan. In addition, 3(38) investment management fiduciary services are offered through LPL, the Retirement Advantage (TRA) offers 3(16) administrative fiduciary services, and sponsors can opt for payroll services through Paylocity. SMS Plus is powered by Lincoln Financial Group’s fully integrated and easy-to-use recordkeeping platform, which enables plan sponsors the ability to drive results through their personalized website with at-a-glance plan details. The solution brings together specialized, top-tier providers to help provide oversight and management of retirement plans. The aggregated support model helps mitigate investment fiduciary risk and creates efficiencies of scale for plan sponsors, reducing the costs and administrative tasks associated with managing retirement plans and ultimately giving sponsors the ability to offer retirement plan options designed to fit their employees’ needs, so they can focus on running their core business. This expansion of LPL’s existing SMS program leverages strategic industry leaders to offer a suite of retirement plan administration solutions for small businesses and start-up plans. 14, 2021 – LPL Financial LLC today announced that LPL advisors now have access to the newly launched Strategic Market Solution (SMS) Plus, a multiple employer aggregate program powered by Lincoln Financial Group’s recordkeeping platform.
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